ALL UNDER ONE ROOF.
WIENERBERGER_BAU_MUNICH
With 203 production sites in 30 countries, WIENERBERGER is the world’s largest brick producer and No. 1 in the clay roof tiles market in Europe. At the Bau trade fair in Munich, the aim was to appeal equally to the trade professionals consisting of architects and specialist companies oriented towards skilled craftsmanship. The main focus for the project was to link product and architecture, in order to create an accessible and comprehensible brand presentation for potential and existing customers visiting the exhibition booth. The products on display were supported by active demos and media presentations of the highlights. According to the feedback from the stakeholders, WIENERBERGER’s presence at this leading trade fair made a lasting impression.
Ground floor 648 m2 EXHIBITION
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