EXPERIENCE. “VORSPRUNG DURCH TECHNIK”.

AUDI_AUTOSTADT WOLFSBURG

AUDI is one of the most important brands in the portfolio of the VW Group and a premium car manufacturer.

The task of the architects at WENGER.ONE was to underline this status by transforming the pavilion built by Gunter Henn in the Autostadt (“City of Cars”) in Wolfsburg.

After 20 nights of construction work and the moving of 220 tons of material, the project was complete. The result: the spectacular AUDI Pavilion. Here visitors can get up-close to the stunning AUDI range: they can experience for themselves the gleaming paintwork, fine leather and distinctive carbon of the vehicles in the AUDI brand pavilion. From the entrance with its large, double helix installation, along a moving walkway, to the Audi Studio and the brand space with the A8 super sports car, visitors can enjoy a truly sensual experience. This is a brand presence that fascinates men, women and children alike.

The pavilion is bright, minimalist and very inviting. AUDI’s brand claim “Vorsprung durch Technik” (advancement through technology) is associated with clear values: a passion for innovation, superiority, perfection and success.

AUTOSTADT_WOLFSBURG                              SHOWROOM

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